Visual Encyclopedia

Twinkie

A Twinkie is an American snack cake, marketed as a "Golden Sponge Cake with Creamy Filling". It was formerly made and distributed by Hostess Brands. The brand is currently owned by Hostess Brands, Inc. having been formerly owned by private equity firms Apollo Global Management and C. Dean Metropoulos and Company as the second incarnation of Hostess Brands. During bankruptcy proceedings, Twinkie production was suspended on November 21, 2012, and resumed after an absence of at least ten months from American store shelves, becoming available again nationwide on July 15, 2013.

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