Visual Encyclopedia


Kawaii (かわいい, [kaɰaiꜜi], "lovable", "cute", or "adorable") is the culture of cuteness in Japan. It can refer to items, humans and nonhumans that are charming, vulnerable, shy and childlike. Examples include cute handwriting, manga and Hello Kitty.

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Among teenagers and internet users, "kawaii emoticons" have become increasingly popular. Social networks like Twitter and Tumblr use them frequently as more enhanced and detailed versions of the basic keyboard emoticons. Posts on blogs, and sometimes entire blogs, contain lists and classifications of these kawaii emoticons based on the emotion they want to convey. 。◕ ‿ ◕。 and (◕‿◕✿) are pretty common examples.

Contributed by Caroline Elizabeth


Contributed by Cecilia Van Pratt

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